Where the Wild Things Buy Tickets


The team at Creed Interactive (Jonathan, Andy and Myself) under cover of darkness released another web site into the Wild. Building on the foundation established with the Sponsorship site we added full screen video and a few other tricks to get the attention of all the Wild fans out there looking for season tickets and suites. The Wild have sold out every season in franchise history so we’re not quite sure how we’ll measure success. How fast they sell out? Riots at the box office? Total colapse of the server? Check it out at and see for yourself. If you are interested there is also a press release.

Local Talent / Candice Leick



Great design is at home in the Twin Cities. Top notch design and advertising agencies litter the warehouse districts like snow in January and being in the marketing business they are just as visible. However, each of those agencies is a success in no small part because of the talented and passionate labor of their designers. I think those designers deserve a little more visibility. So, for everyone’s enlightenment I’m going to feature some of them here. I hope you will take a moment to learn more about them, spread the word and even reach out – they probably like coffee and conversation as much as you do.

Educated at MCAD and having worked at Duffy & Partners, Candice Leick is an example of a great local talent who is striking out on her own. Having recently hung my own shingle (though I’m already considering redesigning it) I know first hand how challenging this can be. Paving her way is the  lovely work Candice has done for Thymes and Myndology. Check out her website to see more of her portfolio (or better yet to hire her for your project). If you are up for even more you can gain some insight into what inspires Candice by checking out what she’s ffffound!

Wild New Site Launched

BrainstormOverload helped Creed Interactive client the Minnesota Wild hockey team design a new website that launched today to support the internal sponsorship sales team (Minnesota Sports Marketing). As Creative Director on the project I was able to help frame and drive the concept, design, write headlines and copy and contribute a few photographs along side the excellent shots by the official Wild photographer Bruce Kluckhohn. The venerable Andy Rakotz handled all the flash development and created the pre-loader. Watch out for Jonathan Anderstrom’s Creed Interactive. He’s landing some exciting clients and his start up interactive agency is doing great work and gearing up to make some waves in the Twin Cities. We’re already hard at work on the next project for the Wild to support season ticket sales.

Portfolio Site Redesign

Designers are perpetually redesigning their personal websites and it seems we are no exception. The first bsol site launched in 1994 and we hope to have this, the seventh version, launched yet this year (2009).

You Gotta Love The Ride


I love the first few issues of a new magazine when the emphasis is heavy on design and a faithfulness to the mission. Those early issues are wonderful even though their success often attracts enough advertising that the original magazine winds up so buried in a sea of pharmaceutical and automotive ads that I can no longer even find the table of contents. Let’s hope that is not the fate of this sweet new cycling rag out of Britain (am I the only one who misses calling it Great Britain btw?) called The Ride. It’s got a great low-fi feel that fits my experience of cycling’s semi-underground. The kids out inventing new tricks or pounding out mileage in the middle of nowhere (as apposed to all the expensive spandex you can see any evening on Summit Ave.)

But I digress. Importing one of the first two issues is pretty spendy at roughly 23 bucks but these guys are still hungry remember. So they’ve generously offered to let you download a pdf of the premier issue for nothing more than the time it takes the electrons to jump across the pond. Then again if you can spare the 23 bones I’m sure they’d appreciate it and you’ll have a collector’s item from before it contained seven pages of SUV ads.

Go Ride.

Park(ing) Day


On September 18th you will once again see crazy things going on in parking spaces in downtown Minneapolis and Saint Paul – and around the nation in fact. Started in San Francisco by the Rebar art and design collective Park(ing) Day is a growing tradition where a wide variety of artists (it’s popular with landscape architects here in the Twin Cites) take their creative expression to the streets for a day of thought provoking, curbside installations. I think the design and advertising agencies should consider getting in on things.

Why am I bringing this up so far in advance? Because now’s the time for graphic designers to get involved in the T-Shirt design contest. I just submitted mine and want to encourage you to go for it.

AIGA Get Out the Vote Posters


The AIGA continues its tradition of organizing the creation and distribution of Get Out the Vote posters. This year a small number have been printed as a limited edition set. However, each poster in the collection, which currently stands at 313, can be downloaded as a PDF allowing you to print your own favorites. There is still time for members to contribute a design and if even I can pull it off (above) I know you can do a smashing design.

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